Bono, an international rock star of U2 fame, is the celebrity of choice to advise President Barack Obama on matters from international diplomacy to green energy, according to a recent Zogby/Scoop44 interactive survey.
Survey respondents would tap Bono, alongside California Governor Arnold Schwarzenegger – interestingly both foreign-born citizens of Ireland and Austria, respectively – to serve as the chief celebrity counselors to the Obama White House.
Both Bono, 49, and Schwarzenegger, 62, boast political or humanitarian experience as well as broad popularity across the global stage.
Despite their age barrier with Millennials, according to voters surveyed, Bono and the Governator transcend appeal along older generational lines when their work was at the pulse of American pop culture.
But they remain at the prime of their status to influence public policy, if not entertainment, based on young people’s responses.
Next came champion golfer Tiger Woods, actor and good samaritan Brad Pitt, and television heroine Oprah Winfrey.
|
|
Total |
18-24 |
25-34 |
35-54 |
|
Bono |
16.1 |
17.7 |
26.1 |
16.9 |
|
Arnold Schwarzenegger |
15.5 |
18.1 |
12.1 |
17 |
|
Tiger Woods |
8.3 |
11.1 |
5.9 |
7.5 |
|
Brad Pitt |
7.5 |
7.8 |
15.3 |
7.7 |
|
Oprah |
7.4 |
14.6 |
4.9 |
7 |
|
Ellen DeGeneres |
2.7 |
3.1 |
4 |
3 |
|
Megan Fox |
1.6 |
0 |
1.3 |
1.8 |
Along generational lines, significantly more 18- to 24-year-olds favor Oprah (14.6%) compared to the other age demographics. (Twenty-five- to thirty-four-year-olds said 4.9% and 35- 54-year-olds said 7%.)
Michelle Stein, a senior at Washington University in St. Louis, said she was surprised by Oprah’s low figures.
“Oprah, with her connections to the Obamas and to the presidential campaign, appears the natural choice for a celebrity adviser. But perhaps that is why she didn’t receive as many votes as one would expect – many view her as already too close to the administration.
“Why anyone would vote for Megan Fox boggles the mind, unless they are merely hungry for some White House eye candy,” she added.
Overall Stein said the poll “show[ed] an intriguing picture of the role that American citizens see celebrities playing in Obama’s Administration.”
“Bono has been out front at the same level consistently,” explained Courtney Hazlett, an entertainment reporter for MSNBC.com.
She attributes his top rank to his trustworthiness in the public eye as a “regular guy” and accessible musical icon, notwithstanding his Dublin roots.
A longtime humanitarian, Bono has organized dozens of benefit concerts, crusaded against AIDS in Africa, and – most recently – penned a regular column for The New York Times. His good deeds have led to international recognition: knighthood by British royalty, a Nobel Peace Prize nomination, and Time Person of the Year.
Has Oprah and her “effect” reached its point of saturation? Hazlett says no, although “people don’t listen to her as much because she’s diversified in terms of the campaigns and products she endorses.”
“On the other hand, Bono is slow and steady, nothing flashy–in some ways, the biggest superstar in the lot.”
Frank Sesno, a CNN special correspondent and director of the George Washington School of Media & Public Affairs, said the intersection of political and celebrity culture is “a longstanding trend that’s taken different forms at different times.”
“Ben Bradlee was a pal of JFK’s, George Will dined with Reagan, and Obama has his followers. Is it more noticeable now? Yes. Is it more insidious now? Not sure of that.”
In fact, Obama has already hosted a range of celebrities, including Stevie Wonder and the Jonas Brothers, as well as noted liberal and conservative political writers.
But what about those celebrities excluded from limited Zogby-Scoop44 multiple-choice?
Kit Halvorsen, a UCLA sophomore and philosophy major, said most celebrities aren’t “natural choices” for the presidential advisory gig.
“What insight would they bring?”
He cites Shepard Fairey, creator of the Obama “HOPE” poster, as a “creative and perceptive mind” Obama might consider tapping.
“I’m impressed with Fairey,” Halvorsen said, “because he’s an independent thinker who understands youth culture and an expert of alternative media.”
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